Hitachi Data Systems

the Hitachi TrueNorth™ Channel partner program

As the storage industry's most complete global reseller program, the Hitachi TrueNorth Channel Partner Program offers rich incentives, tools, and resources designed to support partner sales activities and maximize profits.

the Hitachi TrueNorth Channel partner program-collaboration, increased profitability

The program empowers Channel partners to help customers simplify, protect, and optimize their information infrastructures, reduce total cost of ownership, and realize a rapid return on IT investments.

By joining forces with Hitachi Data Systems, Channel partners sign up for leading-edge technology, unparalleled commitment, and-most importantly-increased profitability. The worldwide Hitachi Data Systems brand identity and clearly defined rules of engagement, training, tools, and resources help partners to quickly capture new business.

Hitachi Data Systems brings the strength of its collaborative business model to the Hitachi TrueNorth™ Channel Partner Program. The company maintains alliances with more than 30 best-of-breed solution providers, including IBM, Microsoft, Network Appliance, Oracle, Sun Microsystems, and VERITAS Software, and Hitachi Data Systems is one of the primary sales channels for leading SAN switch vendors such as Brocade, Cisco, CNT, and McDATA.

why partner with Hitachi Data Systems?

Commitment to strong Channel partner relationships - Growth through Channels, a corporate strategy driven by executive management, ensures that customers can access next-generation storage solutions through key partnerships.

A boost to profitability - Turnkey solutions bundle complementary products from leading hardware and software vendors to increase the value and profitability of the Hitachi Data Systems product sales. Upon achieving specified purchase levels, Channel partners may receive financial Hitachi Data Systems incentives.

Outstanding marketing support - Qualified Channel partners can receive marketing development funds (MDF), support for customized sales lead programs, and return on investment (ROI) measurement to help grow their business. Platinum and Gold partners and their customers receive invitations to attend exclusive technology briefings at the Executive Briefing Center, and partners at all levels can meet locally with Hitachi Data Systems executives to discuss specific business challenges.

Tools to help build business - Through the Channel-focused PartnerXchange Web site, partners can gain exclusive access to relevant news, tools, upcoming event listings, and training on products. The monthly Signal newsletter reports on innovative storage solutions, new offerings, and storage industry best practices. And the online Hitachi TrueNorth Solutions Pricing and Configuration Tool helps determine which product configurations are best suited for specific applications and markets.

Choose your participation level - Hitachi Data Systems has developed a partnership system based on a model that provides maximum flexibility for a full range of partner levels.

The TrueNorth Channel Partner Program offers three partner levels: Platinum, Gold, and Associate.

Platinum. Designed for solution providers and systems integrators with a dedicated storage practice, proven expertise in providing storage solutions to corporate clients, and the highest level of technical capabilities, the Platinum level enables partners who achieve the purchase volume set for their geographical region to receive pinnacle collaborative support.
Gold. Partners who achieve a lower purchase volume can earn Gold-level status and receive extensive support, including peak benefits, such as leads and assigned sales team resources.
Associate. With no volume purchase requirement, Associate level partners enjoy extensive Web resources and rights to resell the industry-leading Hitachi Thunder 9500™ V Series modular storage systems. Associate Partners can receive referral fees for enterprise-class opportunities on a limited basis.

solution and service sales opportunity

Solution Sales - Channel partners are authorized to Resell or Subcontract specially packaged Global Solution Services offerings for Hitachi Data Systems to deliver. Partners also may apply to become a Certified Solution Provider, which enables them to deliver specific services after meeting prerequisites and fulfilling certification requirements.

Maintenance and Installation Services - TrueNorth Channel partners can fully engage with customers at both ends of service delivery: at installation and in follow-on maintenance. The Advanced Installation service offers a comprehensive installation process, and the Basic Installation service supports customers who have technicians capable of performing the necessary technical work for equipment installation. Weekday Basic, Standard, and Premium maintenance service levels correspond to three levels of customer requirements and support for Thunder 9500 V Series systems as well as Global Solution Services offerings.